“Zoom Media & Marketing, the world’s largest and fastest growing fitness digital media company, announced today that The Nielsen Company has confirmed that Zoom’s Fitness Network has the largest viewing audience of any measured digital health club media network and that its audience is significantly more affluent than the typical American. Nielsen’s audience measurement study shows that Zoom’s nationwide digital network delivers over 14 million engaged viewers per month, with an average household income of nearly $110,000. The study also shows that nearly 80% of Zoom’s digital viewers are 18-49 years old, with the typical viewer of Zoom’s network attending their health club 3 times per week for an average of 79 minutes per visit.”
http://www.businesswire.com/portal/site/home/permalink/?ndmViewId=news_view&newsId=20100105006107&newsLang=en
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