“Fewer calories and more exercise generally are the combined prescription when combating obesity, but the new Minnesota Idea Open also is prescribing creativity to help cure the problem. Some consider it a ‘Facebook approach,’ through which people can brainstorm solutions in online discussion groups, make comments, and submit their own ideas. Carleen Rhodes, CEO of the Minnesota Community Foundation, project sponsor, says the Minnesota Idea Open is also a competition. ‘The real charm of this project isn't that there will be one winner who will implement an idea; it's a way of saying we may not solve it with one strategy, but we might with hundreds of people coming up with multiple strategies.’”
http://www.publicnewsservice.org/index.php?/content/article/13309-1
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