Monday, June 28, 2010

rinceton Club To Open Satellite Health Club In Fitchburg

“The Princeton Club is expanding and slimming down at the same time. The Madison-based health clubs will open a smaller Princeton Club Xpress in Fitchburg later this summer, with a plan to have more smaller clubs in the area. ‘The goal is to take the services that are expensive to operate — the pool, the classes, the basketball courts — and leave them at the large clubs,’ said Peter Gerry, general manager of the Princeton Club at 8080 Watts Road on the Far West Side and co-owner of the new club. ‘That will allow us to have a scaled-down version of the larger clubs at...

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