Monday, July 26, 2010

Macon Health Club Hopes Marketing, New Programs Can Spur Turnaround

“Since at least 2008, The Medical Center of Central Georgia publicly has considered shutting down the club, which has been recording annual loses of about $100,000 a year. But recent changes point toward a possible turnaround, as a combination of cuts and additional programming could help the club break even or maybe even be in the black by year’s end, said Kevin Carter, director of the Medical Center’s wellness services. The club is currently operating at about a $15,000 loss to date this year, Carter said. ‘It’s a mainstay downtown, and really we’re trying to find...

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