Wednesday, May 21, 2008

Brazil: Chinese Companies Take Part In Latin American Fitness Fair For First Time

“Eight Chinese companies are to exhibit their products at the 9th IHRSA/Fitness Brasil - Latin American Conference & Trade Show, the biggest fitness show in Latin America, the sales manager of Fitness Brasil told macauhub. Ricardo Sposte said that the organisers of the fair, which is scheduled to take place between 4 and 6 September in Sao Paulo, were this year contacted by Jing Mu, a Beijing company specialising in taking Chinese delegations to business fairs throughout the world, in order to set up a partnership that resulted in the first participation of mainland Chinese exhibitors at the event, which is expected to receive 25,000 visitors. Sposte also said that deals at the fair totalled 30 million reais (US$18.2 million) e, for this year, ‘growth of 15 percent in turnover’ was expected. The IHRSA/Fitness Brasil - Latin American Conference & Trade Show is the biggest fitness business event in Latin America and the third biggest in the world after events in the United States and Germany. The fair is exclusively aimed at sector businesspeople, such as owners of gyms, spas, clubs and hotels, and has 130 exhibitors each year. Fitness Brasil, which has been in the market for 18 years, works to promote business and provide information on the fitness, health and wellbeing sector, and is the Brazilian representative of the International Health, Racquet & Sportsclub Association (IHRSA).”

No comments: