Friday, November 6, 2009

Wrap-UP on 10a IHRSA Latin America

“Thanks for all the people present at my speech in 10a IHRSA Latin America. I had so much fun speaking on service design and moderating the Branding Workshop with my dear friend and renowned architect Patricia Totaro. At the event we had the opportunity do discuss some key themes that forms the basis of an innovation strategy. In between those themes: Understand the basis of the Pyramid, Digital Brands, Digital Communities, Service Design, Branding, Brasil economic perspectives (remarkable presentation by my friend, host of the television show Manhattan Connection and renown economist Ricardo Amorim) and other issues really relevant for the Wellness Entrepreneur. I am twice satisfied...

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