Wednesday, May 6, 2009

The Briar Club Launches New 4,500-sq.ft. Wellness Center Featuring XRKade - Bringing Gaming and Fitness to Tweens, Teens and Families

“The Briar Club, (, announced today the opening of The Loft featuring XRKade active gaming equipment within the newly remodeled 4,500-sq.ft. Wellness Center. The Wellness Center will house a dedicated group exercising area for Pilates, yoga, dance and martial arts training, as well as the dedicated XRKade area. Designed by iTech Fitness, The Loft featuring XRKade is a virtual reality arcade that mixes fitness with gaming, allowing participants to become part of the game interactively. This is the first XRKade system anywhere in the state of Texas, and The Briar Club is the first private club in the entire United States to install an XRKade facility. ‘The Briar Club fitness team is very excited to open The Loft featuring XRKade to our members. We think this is going to be tremendous for our members, especially the tween and teen population,’ said Rich Andrae, Director of Wellness and Recreation for the Club. The Loft featuring XRKade will offer youth (ages 7-18) and adults alike a variety of games that promote physical activity. The XRKade facility will feature multiple flat panel TVs and a variety of interactive workout stations. The initial interactive stations will include a dance game, snowboard game, a lighted game floor that has 25 different games for up to four players at a time, and a lighted nine-bag kick boxing system to help hand/eye coordination.

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