Wednesday, January 20, 2010

Friends Pump up Fitness Franchise

“Best friends since the first grade, Shane McGuiness and Eric Dore opened their first business the summer before college — an ice cream truck. ‘Shane ate all the profits,’ Dore said with a laugh. But the pair now are eating up profits with their current partnership, running 13 Planet Fitness locations in Central Florida that serve 68,000 members. In 2009, the pair opened three new Planet Fitness clubs in Orlando — in MetroWest and Rio Pinar in east Orlando on June 17 and in Dr. Phillips on Dec. 28. In 2010, the 14th center will open Feb. 1 in Kissimmee. ‘It’s been great,’ said Dore. ‘Our plan is to grow two clubs a year going forward.’ Big-box fitness cent...^2723271

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